Bitget Turns “Crypto Is Dead” Into a Comeback with Bitcoin Pizza Day Campaign ‘Flip the Slice’

VICTORIA, Seychelles, May 25 (Bernama) -- Bitget, the world’s largest Universal Exchange (UEX), today launched its global Bitcoin Pizza Day 2026 brand campaign, Flip the Slice, centered around a new music video, The Infinite Flip. The campaign flips skeptics’ “crypto is dead” claim into a catchy, tongue-in-cheek anthem.

The campaign’s core theme features a transition from a single moment of irony - “Flip the Slice” - to an endless cultural loop, “The Infinite Flip”. “Flip the Slice” captures crypto’s instinct to take a specific event - a market crash, a viral “crypto is dead” headline, or a meme trend, and flip it into momentum. The Infinite Flip takes that idea and stretches it across cycles: crypto has been declared “dead” hundreds of times, yet each so‑called death functions less as an endpoint and more as a reset, a stress test, and ultimately fuel for the next comeback. The flip is represented by how the community reframes every so-called “death” as the starting line for the next chapter.