Russell Westbrook Announced As Co-Founder And Chief Strategy Officer Of Project B

LOS ANGELES & SINGAPORE, Sept 3 (Bernama) -- Project B today announced that NBA MVP Russell Westbrook has joined the company’s founding team as Chief Strategy Officer.

A generational talent and visionary whose influence transcends the court, Westbrook is a relentless business builder, a cultural vanguard, and a committed philanthropist. As Co-Founder and Chief Strategy Officer of Project B, he will take an active role in shaping the company’s basketball strategy and long-term vision. Westbrook holds an ownership stake in Project B and has joined its Board of Directors. His role extends to strategic partnerships and creates opportunities to collaborate with companies and initiatives across Westbrook’s broader business portfolio as the business grows globally.